Your photographic style is not coming from a lighting technique…

For some inspiration on why on how to use light in photography…

Paris-based Italian fashion photographer Paolo Roversi is known for his varied and unique ways of using light to express the emotions he wants to communicate in his pictures. He is one of the most sought-after fashion photographers in the world and talks, above all, in this interview about the importance of developing one’s own relationship with light, as he has done over a long and successful career.

“I know some photographers who screw a light into the floor of their studio because they like it, and this becomes their style. I think this is terrible. It is too much like putting the same jacket on everyday because you want to be recognized and you are afraid that if you change jackets you won’t be recognized anymore. Your personality is not coming from your jacket or the cut of your hair – and your photographic style should not be coming from a lighting technique. Your photographic style comes from your creative expression, from your esthetic, from the beauty that you can bring to the image, the emotion that you can give to the people who are looking at your work.”-Paolo Roversi

An interview with Paris-based Italian fashion photographer Paolo Roversi

http://www.photographermagazine.net/paolo-roversi/

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